Programme Overview
Business and Marketing Llarn the principles of business with a core of marketing expertise - a potent combination.Even though it's important to understand the theory well, what really matters is how it can be applied in the real world. Get the information, tools, and resources you need to understand what successful marketing means for modern businesses of all sizes.Discover how successful companies handle key issues like sustainable development and business ethics, and how they embrace technology and manage teams.
Core Modules
The curriculum is structured to provide a comprehensive understanding of the subject area. Key modules include:
- Introduction to core concepts and methodologies.
- Advanced theoretical study and critical analysis.
- Applied research projects and case studies.
- An independent final-year dissertation, guided by a faculty expert.
Career Outcomes
Graduates of the Business and Marketing programme from Hertfordshire International College are highly valued by leading employers. The skills acquired open pathways to diverse roles within prestigious sectors such as:
- International Finance and Banking in the City of London.
- Management Consulting with top-tier firms.
- Technology and Innovation with leading UK tech companies.
- Public Sector and Policy Making.
Our award-winning careers service offers dedicated support to help you secure a top graduate position upon completion of your degree.