Programme Overview
BA (Hons) Business Management (Marketing) (CMI) is an essential part of a business, not just in attracting customers, but in feeding intelligence to the management team to support effective decision-making and planning. Throughout this degree course, our modules will give you specialist knowledge alongside a range of practical skills that will enable you to become an effective practitioner in this field.
Core Modules
The curriculum is structured to provide a comprehensive understanding of the subject area. Key modules include:
- Introduction to core concepts and methodologies.
- Advanced theoretical study and critical analysis.
- Applied research projects and case studies.
- An independent final-year dissertation, guided by a faculty expert.
Career Outcomes
Graduates of the BA (Hons) Business Management (Marketing) (CMI) programme from Arden UK are highly valued by leading employers. The skills acquired open pathways to diverse roles within prestigious sectors such as:
- International Finance and Banking in the City of London.
- Management Consulting with top-tier firms.
- Technology and Innovation with leading UK tech companies.
- Public Sector and Policy Making.
Our award-winning careers service offers dedicated support to help you secure a top graduate position upon completion of your degree.